Knowledgebase
How does a domain name work?
Posted by Rowena Barrett on 03 May 2018 03:47 PM

The location of your website online is numerically represented by a string of numbers known as an IP address - and this IP address is linked to your domain name. Using something called DNS (Domain Name System), when a user enters a domain name in their browser, the DNS server directs it to the IP address where the website is located. One of the main reasons for DNS is so that visitors to your site don't have to remember a numeric IP address - a memorable domain name is much easier for a visitor to recall. 

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